Target supposed to be set while creating shortcut for the different flavors of Bentley Map edition in Bentley Geospatial Administrator.

Bentley Map Standalone

Target:

C:\Program Files\Bentley\MapStandalone\V8i\MapStandalone\MapStandalone.exe

Bentley Map for MicroStation

Target:

C:\Program Files\Bentley\MicroStation V8i (SELECTseries)\Microstation\ustation.exe

Bentley Map Powerview

Target:

C:\Program Files\Bentley\MapPowerView V8i\MapPowerView\mappowerview.exe

Bentley Map Enterprise

Target:

C:\Program Files\Bentley\MapEnterprise V8i\MapEnterprise\mapenterprise.exe